Celebrities have a lot of pull with people. Add to that the human tendency to fall sick as soon as the weather changes, and you have a marketing strategy that makes itself. Making the most of that, in January 2023, the drinks company (or hydration pharmaceuticals company, as it likes to call itself) Hydralyte (ASX:
Read More
We often underestimate the business prowess of influencers and actors, but they do a hell of a lot more than just look pretty. One of those celebs is Shay Mitchell who you may recognise as Emily Fields from Pretty Little Liars, or more recently, as Peach Sallinger in the Netflix series You. Mitchell has garnered
Read More
