After having a major contract with Nine Entertainment not be renewed, Southern Cross Media (ASX: SXL) has bounced back to land Network 10 for a regional affiliate deal that will offer the network a boost in advertising revenue. The 2-year deal with Network 10 comes after three months of negotiations which will see Southern Cross
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The rapidly changing Australian media landscape has struck another victim with Nine Entertainment (ASX: NEC) electing not to renew its partnership with Southern Cross Media (ASX: SXL) for regional television broadcasts in Queensland, Southern New South Wales and Victoria. In 2016 an affiliate partnership commenced where Southern Cross would broadcast Nine content to those regions
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