It may be the world’s most plentiful resource but make no mistakes, do not underestimate the value of water! It’s just one reason water technology company Vysarn (ASX: VYS) has launched its latest venture, Vysarn Asset Management, which will focus on investment opportunities in the realm of water.

Based in Western Australia, the Company has a strong foothold in the water industry, and the creation of Vysarn Asset Management (VAM) is seen as a natural progression in its overarching strategy. The Company classifies themselves as experts in water resources, having played a pivotal role in addressing the water challenges faced in Western Australia. As a pioneer in this field, the launch of VAM signifies its growing interest in harnessing water and water technology as investment products.

Taking the helm as Managing Director of VAM is Richard Lourey, a seasoned water and infrastructure executive and investor with an impressive international track record. With executive roles held in capital markets across New York, London, and Melbourne, Lourey has substantial global investment expertise.

During his career, Lourey has made significant contributions to the water investment landscape, including establishing Australia’s first dedicated water fund and founding AWARE Water, a prominent Australian water investment company. His experience, coupled with Vysarn’s extensive knowledge of the water industry, positions VAM to be a formidable player in the water asset management arena.

James Clement, Managing Director of Vysarn, said, “This is another important milestone in the strategic direction of Vysarn. We are very fortunate that a candidate of Richard’s calibre has chosen to join Vysarn to help lead and drive the funds management growth initiative.”

Vysarn’s foray into water asset management is expected to open up a plethora of investment opportunities in the water sector. Water, often regarded as the “blue gold” of the 21st century, presents diverse investment avenues with opportunities to take equity positions in infrastructure, water rights and entitlements, technology and environmental projects.

Being based in WA, VAM is likely to also have greater access to agricultural water where investing in efficient irrigation systems and water management techniques can yield returns by increasing agricultural productivity.

Lourey shared his perspective on this venture, stating, “Vysarn has unparalleled insight into the water opportunities and challenges in Western Australia. It is a privilege to be given the opportunity to realise these opportunities for the benefit of our shareholders, traditional owner partners, and future investors in the Vysarn funds.”

Vysarn’s dedication to water asset management, through VAM, is expected to catalyse investments in these areas, contributing to the sustainable management of water resources and the growth of the water industry in Western Australia and beyond.

For FY23, Vysarn reported $64.96 million revenue which represented a 40% increase on the previous year. This flowed down to $12.45 million EBITDA, a 37% annual increase.