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Bluechiip (ASX: BCT)

Bluechiip Ltd. engages in the development of information technology-based temperature and identification tracking solution for biosamples in the health and life sciences industry. The company is headquartered in Melbourne, Victoria. The firm offers technical capabilities over handwritten and printed labels, barcodes and radio frequency identification (RFID) technologies. The firm also provides advanced sample management solutions across a range of applications. Its products include Bluechiip Enabled Vial Range, Bluechiip Universal CryoBox, Bluechiip CryoTag Range, Bluechiip BoxTracker, Bluechiip MultiVial Reader, Bluechiip Handheld Reader, Stream 5 Sample Management Software, Bluechiip Ready CryoCassettes, and Bluechiip Ready Towers and Frames. The Company’s Bluechiip CryoBox Tracker provides continuous monitoring and tracking of Bluechiip Enabled Cryoboxes while outside of storage and links temperature to chain-of-custody during critical handling processes.

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Direct marketing of biotags and global expansion mark BlueChiip’s cheery entry into FY24

A blue chip denotes the cream of the crop—the most put-together, high-quality company or share. So one can only imagine that naming your company Bluechiip would entail high expectations. And high pressure. Two years ago, advanced sampling management company Bluechiip (ASX: BCT) announced that it would directly market its Bluechiip-Enabled products to end-users, concentrating especially